‘This Much I’m Worth’ by Rachel Ara

A digital art piece that continually displays its sale value in Korean Won through a series of complex algorithms called ‘the endorsers’.

The artwork’s materials connect with the history of neon and its use in the sex trade. It is both a functional object and spectacle seeking to question values, worth and algorithmic bias.

Part of Digital Design Weekend.

https://www.2ra.co/

https://www.londondesignfestival.com/